Hi, I’m Christian

I’m a NYC-based social media manager driven by the power of storytelling to create real impact. Specializing in hospitality and entertainment, I’ve spent the past six years crafting scroll-stopping content for brands of all sizes: from Fortune 500 companies to five-person nonprofits.

After earning my BA in Media Management, Theatre, and Spanish from the University of Miami (Go Canes!) in 2024, I moved back to my home-state of NY in early 2025, expanding my freelance roster to include brands in the theatre and media sectors.

When I’m offline, you’ll find me chasing my next travel adventure, attempting to master stand-up paddleboarding, or stepping into the spotlight as a musical theatre actor.

I built a strong foundation in digital marketing at the Miami Beach–based PR agency Carma Connected, where I created high-engagement social content for hospitality and lifestyle brands and launched TikTok channels for multiple clients. Since then, I have developed a strategy-first approach grounded in collaboration and data.

Before taking on a new account, I meet with clients to define partnership goals, clarify target audiences, and evaluate current performance. I then review past brand communications, including website copy, blog posts, and social captions, to craft a tone of voice that feels authentic to the brand while supporting our shared objectives.

Metrics inform everything. By tracking views, click-through rates, web traffic, and bounce rates, I determine what resonates most and adjust strategy accordingly to ensure content is not only creative but also measurable and effective.

Social Media Management

Portfolio

My bread and butter…

“Working with Christian was fantastic. From analytics, social media management, and website design, he was efficient, communicating, and going the extra mile to get the job done.”

Ashley Hajimirsadeghi

New Perspectives Theatre Company

Short Form

Video Work Samples

Rock + Paper

Experiential Marketing Agency with large entertainment and retail clients

Cincinnati Social Media

Boutique marketing agency with hospitality and construction clients

New Perspectives Theatre Company

Non-profit off-off broadway theatre company dedicated to social change

Case Study:

New Perspectives

Theatre Company

Objectives

From August to December of 2023, I had the opportunity to work with New York-based New Perspectives Theatre Company to develop their social channels to better inform the NY community of the organization’s varied programming, increase in-person visit and ticket sales, and make connections with other theatre professionals interested in working with the non-profit.

Between Q3 and Q4, I was able to:

Raise Instagram traffic 232.1%
Create 13,983 organic impressions
Increase sit visits by 17%

POPULAR

“Christian Lamantia is the perfect person to have on your team. You can feel him listening and understanding, but know it to be true when he delivers high-quality work in a reasonable amount of time. Even though we worked virtually together, Christian never failed to be present and work hard. We are so grateful that we got his time, energy and efforts for a semester and would take him back at any point in a heart-beat. His genuine, engaged, and considerate behavior is missed in our office.”

Penelope Deen